A fresh start: How the new Onboarding Journey helps your Online Shop succeed
Trusted Shops launches a new self-service onboarding journey to help new members quickly set up Trustbadge®, activate reviews, and navigate the Control...
The new Invite Reminder feature
At Trusted Shops, we understand the importance of collecting reviews to help you succeed. That's why we're excited to introduce our latest feature: the Invite Reminder.
Why the Invite Reminder matters
Our primary objective has always been to empower you to collect as many customer reviews as possible. It's not just about the numbers; it's about the tangible benefits that come with an extensive collection of reviews. By increasing the number of reviews, you can unlock various opportunities to reduce your costs and increase your revenue.
⭐️ Reducing costs
- Lower Customer Acquisition Costs (CAC): As the number of reviews grows, potential customers find it easier to trust your brand. This heightened trust leads to more organic traffic and a decrease in your CAC as you rely less on paid advertising.
- Reduced Return Costs: Comprehensive product reviews help customers make informed decisions. When shoppers receive products that meet their expectations, the likelihood of returns diminishes, leading to reduced return-related expenses.
⭐️ Boosting revenue
- Average Order Value (AOV): Shoppers who trust your brand are more likely to add extra items to their carts. The more they trust, the more they spend, and this directly contributes to an increase in your Average Order Value.
- Add to Cart Conversion: Reviews can nudge potential customers from merely browsing your website to adding products to their shopping carts. This step is crucial for turning visitors into buyers.
The power of the Invite Reminder
So, how does the Invite Reminder feature fit into this picture? It's a game-changer for you if you aim to maximize your review collection efforts. With this feature, Trusted Shops members can now remind consumers who've received an initial review invite but haven't submitted a review. Here's how it works:
- Configurable for Channels: The Invite Reminder is adaptable to different channels, ensuring it aligns with your unique strategies.
- One Invite Reminder per Invite: We maintain a user-friendly system, sending only one reminder per initial invite.
- Automated Reminders: You have the flexibility to schedule automated reminder emails.
- Customization: Customize the timing of reminders based on specific events like checkout, and craft the content of the emails according to your brand's voice.
- Unsubscribe Management: We respect your customers' preferences. If a consumer has unsubscribed from the channel that sent the initial invite or from eTrusted, no reminder will be sent.
The introduction of the Invite Reminder is proof of Trusted Shops' commitment to enhancing your success. By streamlining the review collection process and improving your review submission rates, we hope to provide the tools needed for you to thrive in the highly competitive world of e-commerce.
