In late-August of 2019, Trusted Shops, together with Statista, surveyed 1,000 UK consumers to get a better understanding of their online shopping habits. The questionnaire focused mainly on the topic of unfamiliar online shops, how they get discovered, and how they can build trust with these first-time shoppers.
One of the most important things in e-commerce is product photography! With this article, we want to inspire you to look beyond your product images and discover what else is possible. Check out our best product photography tips below!
In a hyper-competitive and digital world, it’s important to put the customer at the heart of your marketing strategy. Loyalty is hard to come by as potential customers no longer hesitate to buy from your competitors if the offer is more attractive or if the buying process is simpler and more personalised.
You’ve probably heard of the term omni-channel before, but what does it mean exactly? And how is it different than multi-channel? In this article, you will read about the advantages, disadvantages, pitfalls and a step-by-step plan for implementing your omni-channel strategy.
Sweaty palms, increased heart-rates, butterflies in your stomach. Whether we are searching for Mr. Right, choosing a puppy, or looking at a new pair of Nike sneakers, we love to fall in love at first sight. In today’s article, we’re going to make sure your shop’s visitors feel the same way.
Consumers read reviews for everything these days. Whether it’s because they want to try out a new restaurant, buy a car, or see a doctor. That’s why it’s important to have online reviews even if you don’t sell anything online. That’s where local reviews can help your physical shop grow.
Customer reviews are an integral part of any business’s marketing plan whether it be an online shop or a brick-and-mortar shop. They provide social proof for your shop’s visitors, but they are beneficial in so many more ways. Keep reading this blog to learn about the different kinds of customer reviews, best practices for collecting and displaying them, and what features you should look for in a reviews provider.
As a merchant, you may be looking for simple and effective tools to make your life easier. Browser extensions are a great way to do this, and you may even be using them regularly already. In this article, we’ll share our top 6 Chrome extensions that you can use daily to optimise your business. They’ll help with things like competitive analyses, SEO/SEA, UX, and social networks.
Small tricks that can be implemented rather quickly, yet yield great results fall under the category “Growth Hacks”. In this blog post you will find just that: great results without much effort. Have fun!
Conversion rate optimisation is a central topic for shop owners and e-commerce businesses. A conversion rate calculates the percentage of visitors who take a desired action on a website. This allows you to precisely measure your visitors’ decisions.
Watch our webinar: How To Write Texts That Convert Your Customers
Watch the demo of Trusted Shops products
Watch our GDPR Webinar recording with Q&A
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How to display customer reviews skillfully
Display Star Ratings in Google Organic Search Results
Optimise your checkout process in 7 Steps
