Social networks are increasingly developing their e-commerce functionalities. A few months ago, Pinterest announced its new available features - its enriched pins. Thus began their journey into the world of e-commerce. This evolution has already made a huge impact in the world of influencer marketing and online commerce, directly competing with Instagram's shopping functionality. Today, it is 21 Buttons, a new trending platform created in Spain. What can we expect from this social network and why should you pay attention to it?