As an online retailer, you are responsible not only for your own data, but also for your customers’ data. For this reason, you should take extra care to protect your online shop against hacker attacks. Here are the most important measures.
As an online retailer, you’re definitely happy to receive customer reviews, but sometimes there are grounds for submitting a complaint to Trusted Shops - for instance, if a remark is offensive. We have now optimised the process you can use to report reviews. In this article, you will learn everything you need to know about how to proceed.
With the introduction of the General Data Protection Regulation in the EU – if not before – online retailers have had to deal with the unwieldy subject of data protection in more detail than ever before. Part of this process means including an accurate privacy policy on one’s website. The new Data Privacy 360 includes this service for no extra charge.
The General Data Protection Regulation (GDPR) is now in effect, which means that there are some things online retailers should avoid doing to make sure they are compliant and don’t incur high fines. Here are five things that you should stop doing if you want to avoid getting an unpleasant letter from the supervisory authorities.
Undecided users are both a blessing and a curse for online retailers. They like to browse the internet, aren't loyal to a specific shop, and occasionally come back to shop again. On the other hand, they often forget to make a purchase. In this article, find out how to convince undecided customers to buy from your online shop.
The countdown has started: The GDPR will be fully applicable starting on May 25. As a result of the new regulation, online shops displaying the Trustbadge® must include a paragraph on this subject in their privacy policy. We have prepared a free sample text for you.
Offering discount vouchers is a typical customer acquisition strategy. During the Christmas season, consumers are particularly receptive to great offers and vouchers can provide undecidedshoppers with an additional buying incentive. However, a few points need to be considered to make sure that buyers and sellers alike benefit from discount vouchers.
Market observation is part of every successful company’s business. For online retailers, it may be worth looking into what the competition is doing. After all, no online retailer operates in isolation and e-commerce is a market undergoing constant change.
As an online retailer, you know best who your customers are and the most effective way of addressing them. That’s why you can now write your own texts in your review e-mails in My Trusted Shops. In September, we also released the Net Recommendation Score enabling you to measure how likely it is that your customers recommend you to others.
As an online retailer, you are extremely interested in knowing how well customers responded to your review e-mails. The Performance Dashboard provides this detailed information. We present here a summary of this and other new features which have been launched in August.
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